New Focus of Millennials: Mobile Fitness and Wellness Apps

There was a time when Baby Boomers were the largest generation. These people have born after world war 2 till 1964. They are still in large numbers but now Millennials who were born between 1980-1996, have took the center stage and right now is the largest generation, most of whom are digital natives and prefer to do everything from their mobile devices – from accessing internet, reading content, shopping to communicating with their friends on social media. As per a report, millennials are important as other than that they are the largest, they give high value and priority to their family and health and are the main driving force behind the explosive growth in health and fitness related apps. Actually, one in each three millennials share health and fitness related content from a mobile device at least once a week and these are the global trends. These recommendations are very important factor in building brand trust.

These are the reasons why so many businesses want to hire app developer to build a fitness app for them. Millennials extensively read the content and when we talk about health and wellness, they want the content which provides them tips and guidance to accomplish their targets related to health. Hence key thing is the deliver the content or information in a well formatted manner and mobile apps are the perfect fit to take that responsibility. As per the report, mobile is the only media platform where time spent is growing. Actually, mobile adoption is expected to increase from 50% to 74% in US by the end of this year i.e 2018.

Millennials do extensive use of technology and have incredible spending power that’s why they are the target for so many companies which are pushing their ideas related to health and technology. With the use of modern day technology, millennials have changed the global market focus in different direction.  Although they are earning less than the previous generation but they spend more on fitness and health than any other generation ever. As per a report, about 84% of millennials believe that exercise is important and they increasingly use fitness attire on a regular basis.


New Age Health Companies are Coming Fast 
Many health companies look for Cross Platform App Developers as they want to launch their fitness mobile app for both the popular platforms i.e Android and iOS at the same time so that they can reach the maximum number of people most of which are millennials. Many companies which came up by purely focusing on wellness have been succeeded as there are so many active young people who want to do exercise and look for activities related to wellness. Some of these companies are :- Fitbit, Cycle House, SoulCycle, Wellery, Orange Theory etc. These companies have attracted so many millennials towards them due to their philosophy and working of living a healthy lifestyle, even if it cost the users some money. Millennials are the top users of social media and are prone to many new age diseases. But they don’t go to doctor most of the time rather they prefer to do online research through mobile devices and computers to cure themselves. Actually 93% of millennials go to internet for solutions to treat the illnesses. There are so many social media accounts, blogs and websites providing health information and millennials prefer to use this information. They are happy to get real-time responses on social media that’s why they are so much attracted towards it. 

Due to the above reasons, it is now clear that millennials are driving the demand for the healthcare industry.  As per an analysis, the global market for wellness and health is expected to reach $815 billion by 2021.


Why You Should Create a Mobile App 
Health and fitness comes as one of the top priority in the millennial lifestyles therefore wellness has become a trend. There are so many popular mobile apps which provide the wellness lifestyle experience through multiple gaming features like team challenges, reward progress tracking, milestone achievements and total scoreboards. These kind of things motivates everyone who use these apps. Millennials have huge spending power which is in trillions hence they can push wellness companies into success virtually overnight. It is not a surprise that, fitness apps are currently experiencing an increase of 62% in usage and an 87% growth in the health and fitness category of the mobile app industry. 
Hence if you are looking for an app creator and want to build a mobile presence for your existing health company or want to create a new fitness and wellness company, then it is the right time now to do that by getting a mobile app built for you by hiring a professional mobile app development company.

High-quality hybrid mobile app development with Flutter

Did you ever think of an SDK that would make mobile app development a breezy affair for the Android app developers all around the world? Well, if you are stepping into a cross-platform app development, you should be very much sure about it as it’s going to be even in more demand than ever before. Not only it helps to accomplish iOS development and Android development hand-in-hand but also saves a ton of time in coding. 

Moreover, the advanced technologies that are being deployed to create unique apps with awesome features for smartphones are commendable and Flutter is one such tool.


What is Flutter SDK by the way in mobile app development? 
Before we move on to the things that are really helping the app developers to nail the app development process, let us know more about Flutter...

Flutter has kind of a past until it got finally released by Google. The Alpha build of Flutter was first revealed in Google I/O in the year 2017. The first Beta version was released in the year 2018 in Mobile World Congress. The good news was that now the companies can actually deploy this technology for developing full-fledged Android apps for their clients.

We will be focusing more on the Beta 2 version of Flutter- which has been released just a few days ago in the past month of April. It provides more advanced features that would take the development process in Android to the next level possible for sure.


What is Flutter?

It is definitely the latest SDK that has been launched by Google to create dynamic and robust high-end hybrid apps as it facilitates cross-platform mobile app development. 

Cross-platform app development! What is that?

It simply means that an app created in a single codebase can be run on Android platforms as well as iOS platform. The developers don’t have to work on developing apps for Android and iPhone separately. 

Not that it runs on Java and C#, it runs on Dart language. Dart is a language that Google has developed on its own just like Swift is created by the iOS developers of Apple inc. 

No doubt, Flutter is actually getting popular with the developers worldwide because this is “kind-of-new” tool, very dynamic and saves a ton of time.


Some Ultimate Features of Flutter Beta 2 version:

• Installation is as easy as ABC: The installation process was not easy in the earlier versions of Flutter and so it was much needed for those in the iOS development or any mobile app development. As cloning process was necessary in the Beta 1 version earlier, it was a bit slow with the installation process. Now, that they have come bucked up with the new version , there is extremely fast installation through downloading and extracting the installation archive whether it’s Windows, macOS, and Linux! 

• Just the Best Developer SDK Tool:  A variety of new improvements has been shown by the Flutter team with M23 tools milestone and that includes our very own IntelliJ as well as Android Studio getting a very much new ‘Outline view’. It is going to offer a structured tree view of UI widgets. However, this is available in the build method. To further add to this, we also see a support for the ‘Format on Save’ facility.  

• Optimized and Structured: The asset system that Flutter has come up with is optimized to a great extent. This optimization and structure is much needed in iPhone development as well as Android development. Isn’t it?

1. There is no need for unnecessary extraction of assets so it leads to faster app launch than before in Beta 1 version of Flutter. 
2. Plugins are now capable to access asset and that too from the native side of it in the mobile app development process. 

• Fast Synching: Beta2 version of Flutter is all about the fast and robust synching process. With the very handy and hassle-free Dart 2 as the default in Flutter mobile app development process, developers can now get fast async calls, and a rich type system along with that.

So, we see the all new improved Flutter in Beta2 version and we discussed the major ones above. 

Let’s now have a look at how Flutter can aptly replace any other cross-platform app development tool!


Flutter is high-quality native interfaces on iOS and Android:

Supported by Dart: The fast and furious programming language!
As we already mentioned that Dart is actually the better replacement or alternative of Java- a very popular mobile app development programming language. Just except the fact that Dart is created by Google. The development process becomes faster with Flutter as compared to Java, especially when it's about cross-platform development. 60 FPS is supported.


Step-by-step Clear Documentation keeps the things easy:
React Native- developed by Facebook is no good choice for the beginners when it comes to learn things initially. It is because one doesn’t find a very impressive documentation to follow.

However, with Dart and Flutter, you are ensured of the documentation that really helps!

Why Should You Hire Professional iOS App Developer?

In today’s digital world, every business is looking to have a mobile app for their growing business. Now smartphones are the most commonly used devices among the masses in the world. iOS and Android are the two main platforms that run smartphones hence business owner faces a dilemma when choosing a platform for their mobile app development. There are some reasons and benefits for launching your business application first in iOS than at Android. Both of the mobile platforms i.e. iOS and Android are widespread and devices belonging to them are used by millions of people around the world. However when we talk about developing application for your business, with which you can better interact with your target audience, you need to select the best of these two platforms. The development of iOS business applications are seen to be more productive especially in the developed countries as large number of people are using iPhone, iPad and other iOS devices there. Hence you should develop iOS application for your business.

If UI and UX is major Concern for You

You should look for iOS Developer to create your app if you are more concerned about the UI and UX of the app. iOS is famous for its easy, simple and intuitive user interface. The exceptional nature of the iOS platform makes sure that the application will be more flexible and faster. UI and UX have been the major concern and focus area of research for Apple. Therefore it has led to the creation of apps which do not need a tutorial to understand. Large number of Apple customers prefer Apple for an incredible user interface. Looking at the popularity of the Apple devices, you should develop your business app for iOS platform.

If you want More Paying Clients

Although Android has a much larger market share in the smartphone market but Apple is still preferred when it comes to customer solvency. Apple users are more willing to pay for an app than Android users. One of the reason for this is that Android is an open source platform which is more popular in developing countries and has mostly free apps while Apple’s iOS is more popular in developed countries and has so many paid apps. Hence iOS can be a good starting point if you are looking for more paying clients. 

High Security

All of the iOS App Developers are known to create those iOS apps which provide high level of security. In business application development the company should choose a platform which although provides interesting features but it must provide highest level of security to its users. iPhone users are more safe from an outside attack than Android users. iOS presents a robust platform which is free from viruses and malware, making it an ideal choice for mobile app development for the businesses.

Secure Transactions

There are many measures to improve the security aspects of online payments. iOS application makes it safer for its users by encrypting their online transactions and deleting threats such as phishing, piracy etc. iOS market and support devices such as iPad and iPhone support secure transactions which will increase sales and productivity for your business through iOS app.

Excellent Customer Experience

iOS users are generally happy and satisfied users. Thanks to the advanced hardware, excellent customer services and amazing software, Apple has developed an excellent brand in consumer electronics. All of the iOS apps works well on iPhones and provides an excellent user interface which are key thing for running any business.

Conclusion

Although Android and iOS both are popular but Apple is a more reliable brand and it has established itself as more secure, user and customer friendly platform which is more popular among the users which are more willing to pay for the apps. Hence if you want to create an app for your business you should go for iOS app development.